I remember the day I finally decided to invest in myself. It was after years of putting everyone first. Whether it was new furniture, mortgage payments, car maintenance, or things my husband wanted, I always thought some one would tell me when it was my turn.

But my turn never happened. I paid all of the household bills and kept everything afloat all the while hoping someone would tap me on the shoulder and say, “You’re next up.” I’m pretty sure several people actually nudged me forward, but I wasn’t in a place to listen. I didn’t think I was worth it. I thought I needed permission from someone, but what I actually needed was permission from myself.

It wasn’t until I hit my personal rock bottom and asked for help from a coach that I could start to break through the cave of unworthiness I had built. After one conversation, I knew I had to do it. No more “we’ll see next year” or “when the house is paid off a little more.” One question flipped the switch and turned the lights on.

“When can it be your turn?”

At that moment I realized that it had always been up to me and here was a stranger giving me permission to think differently in the form of a question.

Now. Is. My. Turn.

After that conversation, I researched a coaching program and invested almost $9,000 and when I say it was worth every penny, I mean it. Not for the coaching tools (which were great), but for the personal investment and gift I gave to myself. It has changed the course of my life and I am forever grateful for that questions, but most importantly to myself.

Yes, there are bills and people depending on you, but a worthy and valued “You” pays back in dividends.

What have you been meaning to invest in that you’ve been putting off?

How would it change things if you believed you were worth it?

What are you waiting for?